
Before we get started, let's get the most important introductions out of the way first, because let’s be honest, if we bumped into each other on the street, this is exactly what we’d be doing!​
Meet Charlie (my old man), Blue (my middle child), and Eddie (my baby).
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They're my absolute besties and I have no doubt you’ll be meeting them virtually at some point if you decide you'd like to work with me.
So, now we've got that out the way, I guess I'd best say hello now too! 😂


So, i'm Emma 👋​
The go-to coach for pet biz owners who want to grow their clients, cash and confidence.
But, I'm also a camper van owning, hiking loving explorer who's lucky enough to get to call the beautiful hills of Nidderdale home.
I absolutely love helping Pet Pro's help more animals and their owners.​ It’s the perfect blend of my personality, passion, and purpose, all wrapped up into the life I love.
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And guess what? You can build that kind of life too.
I’ve never been the type to do things just because 'that’s how they’ve always been done'.
So if you're looking for a Coach who'll just nod along and sit listening to you vent week after week - instead of actually doing anything about it - then i'm probably not the right person for you.
But because you're still hear reading this, I have a feeling that you're ready to take action, are all ears for new ideas and you're serious about making those big dreams of yours a reality.
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I think we're going to do amazing things together!
The fancier stuff I should probably tell you about too...

I’m not just some ‘guru’ (honestly, that term gives me the ick!) preaching from the side lines.
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I’m right there in the trenches, just like you, testing what actually works, and what doesn't.
I've got over 10 years 'frontline' experience working in pet biz, 5+ years in marketing and business development (and counting!) and I've helped tons of passionate pet pro's grow their businesses as a Certified Coach.
So I know this world inside out.
It also means I've had my fair share of ups and downs - holding more than a few used tickets to the wild rollercoaster ride that is marketing!
And because one of my biggest pet hates in the pet biz space is that it's so unregulated, when I became a Coach, getting licensed was super important to me.
In a nutshell, being a licensed Certified Coach means that I've trained to a high standard, I'm constantly learning through my own development and have a deep understanding of what I do.
Just like you, I'm obsessed with learning (I think that's probably a pet pro thing!?), so I'm forever testing, tweaking and making sure that everything I teach actually works, as well as always bringing new ideas to the table.
After all, my success is your success, and I’m here to share it all with you!

Some fun facts about me!
👉 My perfect night in is at home with my boys, binge watching trash TV.
👉 I won a drawing competition with McDonalds when I was at primary school and ended up on all those weird paper liners they put on the food trays (get me! *hair flick*)
👉 I got engaged on top of a mountain in Canada.
👉 I actually trained in hair & beauty when I left school, but ditched it after 3 years to focus on (yep, you guessed it!), dogs.
👉 The simple things in life make me really happy.
👉 I'm super organised which can be my super power, and my clutch.


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